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BIRCHBOX AT WALGREENS

I was honored to lead the visual execution of Birchbox’s first nationwide brand expansion in physical stores within flagship Walgreens locations. My team and I selected wallpaper and decor (including Birchbox patterns for artwork!) and designed all environmental signage. Our goal was to create an intuitive shopping experience that helps customers feel confident about their decisions.

 
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CREDITS

ROLE: CREATIVE DIRECTION

SERVICES: ENVIRONMENTAL GRAPHICS, INTERIOR DECORATION, PRINT + PACKAGING DESIGN, Print production

PHOTOGRAPHY: Meagan Shuptar

PHOTO ART DIRECTION: KATHY NGUYEN, HANNAH ANDERSON